Posts Tagged wharton
My Interpretation of ‘Diffusion of Innovation’
My personal interpretation of these customer adopted categories:
- Innvators – Got product free during beta test or soft launch
- Early Adopters – Overpaid and bragged about it
- Early Majority – Most folks
- Late Majority – Most folks
- Laggards – Heard about “hot new product” on QVC


Hi, I'm Neal. I'm attracted to tangible goals, and I've sought them out my entire life. As a boy I built tree forts high in the forest, later I climbed Mount Everest to the summit and was the 120th in the world to climb the 7 Summits. Recently, I swam English Channel in 2-man relay, rowed from SF to Sacramento and SF to Petaluma. Next I'll row across the
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